Speaking of information technology, surprisingly “Cloud Computing” is more recognized and widely used among Asian computer users than European users. According to a recent IT survey, 56% of European users are not able to figure out what Cloud Computing is while 77% of Asian users revealed they are familiar with this technology.
Cloud computing can be defined as “a technology that uses the internet and central remote servers to maintain data and applications. It allows consumers and businesses to use applications without installation and access their personal files at any computer with internet access. This technology allows for much more efficient computing by centralizing storage, memory, processing and bandwidth.”
A simple example of Cloud Computing is free email provided by search engines like Google, Hotmail and Yahoo. Users do not need any software or server to send/receive email. All they need is internet access. It’s those search engines that manage server and software.
It is reported that four years ago Google developed “Google Apps” which is a type of Cloud Computing. This technology has been used by more than 3 million business organizations all over the world. Currently Cloud Computing market value 17 million BHT. However It is forecasted that in 2013 the market will reach 44,000 million BHT($ 1,467 AUD million) which equals to 26-30% growth.
In Thai market Cloud Computing is expansively used in many organizations such as small business, large business, embassy and education institutes. There might be some obstacles such as the readiness of infrastructure but it is believed that Cloud Computing will be the new trend in doing business in the future which young blood businessmen should not overlook.
by Nongnuch Serksiri..ID 1050423
